Microenterprise expo at Lehigh U.

Microbusinesses will rule the day as Lehigh University will host the 2^nd annual Microenterprise Expo on March 24^th. The event will be held in the Rauch Business Center at Lehigh University and will provide local businesses an opportunity to network and gain exposure for their products and services and attract new customers.

A microenterprise is defined as a small business with employees ranging in total of five or less. Microenterprises include a variety of businesses in the products and service sectors such as repair and cleaning services, specialty foods, jewelry, arts and crafts, gifts, clothing and textiles, computer technology, child care, and environmental products. The Microenterprise Expo is run by a group of Lehigh University students who have an interest in small businesses and want to see them succeed. These dedicated group of students have made themselves available to assist the businesses with preparing marketing materials, samples, etc for the event.

According to the Association for Enterprise Opportunity there are more than 24 million microenterprises in the U.S., representing 18% of all private employment and 87% of all businesses. One out of six U.S. private sector employees works for a microenterprise.

The Lehigh University Small Business Development Center provides consulting services and educational programs to entrepreneurs wanting to start or grow a small business. SBDC consultants work with entrepreneurs to help test a new business proposition, shape a business plan, or investigate funding issues. Addressing topics ranging from financing to issues to marketing tactics, SBDC programs serve to inform and assist entrepreneurs with the many tasks that business owners face.

For more information contact the Small Business Development Center at insbdc@lehigh.edu